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Cover of Working Backwards: Insights, Stories, and Secrets from Inside Amazon by Colin Bryar and Bill Carr

Working Backwards: Insights, Stories, and Secrets from Inside Amazon

Colin Bryar and Bill Carr · 2021
Mentioned 12 times across 4 podcasts · 2023–2026
Mention timeline6 mentions
20232026
Where it's mentioned Lenny's Podcast: Product | Career | Growth · 6×
2026
Father of the iPod and iPhone on building taste, judgment, and creativity in the AI era | Tony Fadell
Lenny's Podcast: Product | Career | Growth · Jun 2026
“There's a whole book on working backwards that goes really deep on this approach”
2025
Inside monday.com’s transformation: radical transparency, impact over output, and their path to $1B ARR | Daniel Lereya (Chief Product and Technology Officer)
Lenny's Podcast: Product | Career | Growth · Apr 2025
“There's a whole book called Working Backwards. From their PR approach”
2024
Taking control of your career | Ethan Evans (Amazon)
Lenny's Podcast: Product | Career | Growth · Jan 2024
“I know you talked to my old boss, Bill Carr. Who were working backwards. Yeah. What I don't know is if he shared with you that after he published it, he actually realized there were ha there was a better title. He wishes that he had called the book the Invention Machine”
2023
Product lessons from Waymo | Shweta Shrivastava (Waymo, Amazon, Cisco)
Lenny's Podcast: Product | Career | Growth · Apr 2023
“there's a book. There's a whole book called Working Backwards Now. Yeah, yeah”
Building your product strategy stack | Ravi Mehta (Tinder, Facebook, Tripadvisor, Outpace)
Lenny's Podcast: Product | Career | Growth · Jan 2023
“I also really like working backwards. I think Amazon has such a unique way of going about building product”
What differentiates the highest-performing product teams | John Cutler (Amplitude, The Beautiful Mess)
Lenny's Podcast: Product | Career | Growth · Jan 2023
“I was just reading that like um Working backwards book about Amazon”