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Cover of Working Backwards: Insights, Stories, and Secrets from Inside Amazon by Colin Bryar and Bill Carr

Working Backwards: Insights, Stories, and Secrets from Inside Amazon

Colin Bryar and Bill Carr · 2021
Mentioned 12 times across 4 podcasts · 2021–2026
Mention timeline12 mentions
20212026
Where it's mentioned
2026
#439 How Eiichiro Oda Works
Founders · Nov 2026
“there's this great book called Working Backwards. It's on The uh the way Basically how Jeff Bezos works”
Father of the iPod and iPhone on building taste, judgment, and creativity in the AI era | Tony Fadell
Lenny's Podcast: Product | Career | Growth · Jun 2026
“There's a whole book on working backwards that goes really deep on this approach”
We Asked 3 Experts How to Get More Value out of OpenClaw | E2253
This Week in Startups · Feb 2026
“they said in the book Working Backwards, which is the Amazon book, that everybody's game got really higher”
2025
Inside monday.com’s transformation: radical transparency, impact over output, and their path to $1B ARR | Daniel Lereya (Chief Product and Technology Officer)
Lenny's Podcast: Product | Career | Growth · Apr 2025
“There's a whole book called Working Backwards. From their PR approach”
2024
Taking control of your career | Ethan Evans (Amazon)
Lenny's Podcast: Product | Career | Growth · Jan 2024
“I know you talked to my old boss, Bill Carr. Who were working backwards. Yeah. What I don't know is if he shared with you that after he published it, he actually realized there were ha there was a better title. He wishes that he had called the book the Invention Machine”
2023
#321 Working with Jeff Bezos
Founders · Sep 2023
“That was an excerpt from the book that I'm going to talk to you about today, which is working backwards. Insights, stories, and secrets from inside Amazon. And it was written by Colin Briar and Bill. Car”
Product lessons from Waymo | Shweta Shrivastava (Waymo, Amazon, Cisco)
Lenny's Podcast: Product | Career | Growth · Apr 2023
“there's a book. There's a whole book called Working Backwards Now. Yeah, yeah”
Building your product strategy stack | Ravi Mehta (Tinder, Facebook, Tripadvisor, Outpace)
Lenny's Podcast: Product | Career | Growth · Jan 2023
“I also really like working backwards. I think Amazon has such a unique way of going about building product”
What differentiates the highest-performing product teams | John Cutler (Amplitude, The Beautiful Mess)
Lenny's Podcast: Product | Career | Growth · Jan 2023
“I was just reading that like um Working backwards book about Amazon”
2021
Ernie Garcia - Disrupting the Auto Buying Experience - [Founder’s Field Guide, EP. 45]
Invest Like the Best with Patrick O'Shaughnessy · Aug 2021
“if you read books about their history, I think a great one is working backwards”
#184 Isadore Sharp (Four Seasons)
Founders · Jun 2021
“the bonus up was I just did on Amazon's process of building new products called working backwards”
Jeff Bezos (Insights, Stories, and Secrets)
Founders · May 2021
“the book that I'm gonna talk to you about today, which is Working Backwards, Insight Stories and Secrets from Inside Amazon. uh written by Colin Briar and Bill Carr”