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Cover of Influence: The Psychology of Persuasion by Robert B. Cialdini

Influence: The Psychology of Persuasion

Robert B. Cialdini · 1983
Mentioned 34 times across 15 podcasts · 2019–2026
Mention timeline5 mentions
20192026
Where it's mentioned The Tim Ferriss Show · 5×
2026
#869: Max Levchin, PayPal and Affirm — The Path from The Soviet Union to Building Multi-Billion Dollar Companies (Plus: Real-World Socialism vs. Capitalism)
The Tim Ferriss Show · Jun 2026
“But you should read if you haven't read it, if you're trying to start a business, you should read Influence by Caldini because that is probably The most important social science book Published in the last Fifty years”
2025
#817: 4-Hour Workweek Success Stories — Charlie Houpert on Building “Charisma on Command” to 10M+ Subscribers, From Charging $10 for Seminars to Making Millions, Living in Brazil, Critical Early Decisions, and The Secret to Freedom
The Tim Ferriss Show · Jun 2025
“Back in the day, influence by Cialdini was Huge”
2023
#699: Apollo Robbins, The World’s Most Famous Pickpocket — Pickpocketing the Secret Service, Manipulating Attention, Famous Con Artists, The Psychology of Deception, Self-Defense Techniques, The Secret Language of Thieves, and More
The Tim Ferriss Show · Oct 2023
“I found out about Robert Cialdini and his book on influence and different studies on the history of persuasion”
2020
#439: Tools of Titans — Derek Sivers, BJ Miller, and Christopher Sommer
The Tim Ferriss Show · Jun 2020
“Braviews of the books Sapiens, Poor Charlie's Almanac, Influence, and Man's Search for Meaning, among others”
2019
#359: Tobi Lütke — From Snowboard Shop to Billion-Dollar Company
The Tim Ferriss Show · Feb 2019
“influenced by um Caldini. Caldini, exactly”